RELATIONSHIP BUILDING
Connecting HCPs to Information They Can Trust
We helped a global oncology company build a bridge between HCP specialists, their peers, and resource experts.
![Male doctor interacts with iPad](https://cdn.intouchg.com/intouchg/wp-content/uploads/2021/06/21135848/intouchmed-casestudies-relationship-building-doctor-on-ipad.jpg)
THE CHALLENGE
For HCPs, medical science liaisons (MSLs) are a trusted source of unbiased information. In the face of unmanageable amounts of data and complex science, how could a global oncology company share information that HCPs can trust?
THE SOLUTION
We created an MSL engagement platform that offers HCPs a peer-to-peer, collaborative community and the opportunity to explore information about clinical trials, the latest testing and scientific data, plus find learning opportunities and connect with MSLs to ask questions.