A Revolutionary AI Use Case in Healthcare Communications: KOL “Digital Representations”
Download this POV to learn insights from research on the perceptions of AI-generated videos, specifically digital representations of KOLs.Read More
More Industry Blogs
How the New Media Landscape Is Rendering Traditional Media Agencies Obsolete
Is your brand positioned for success in today's media landscape? In this blog, Justin Chase, EVP, Media, explains how the new media landscape is rendering traditional media agencies obsolete and what you can do to take advantage of these trends.
Who Won the Super Bowl and More Importantly Why?
In this blog, John Kenny, EVP, Managing Director, Strategic Planning, analyzes which brands stood out in the Super Bowl LVIII commercials and why.
We All Have Data. Now What?: Finding Your Edge in the Algorithmic Age
Now, more than ever, inspiration is at a premium. In this blog, learn what you can do to help your business outpace the competition in this data-rich age.
AI IN LIFE SCIENCES MARKETING: Execs Dish on the Potential Benefits and Perceived Barriers
At EVERSANA INTOUCH, we’re pharmatizing AI – and to do that optimally, we needed to know exactly what the biggest desires and barriers are. Download the POV to learn what 30 life-sciences marketers said their priorities were and what difficulties they were facing in putting these new solutions to work.
Three Key Elements to Win the Gold – Advice From Award-Winning Creative Experts
Three of our creative leaders at EVERSANA INTOUCH had the honor of participating in a webinar hosted by Cannes Lions, exploring the theme of "Health and the Health-Conscious Consumer." Explore the three key elements that helped to spark conversations to ignite change among healthcare disparities.
First and Third-Party Cookies – Privacy Implications on Paid Media
In the dynamic realm of digital marketing, leveraging first-party and third-party cookies is akin to navigating uncharted territories. And while these data sources have long been the bedrock of digital strategies, the landscape has drastically shifted with the surge in privacy legislation. In this POV, we outline how valuable data from first-party and third-party cookies […]
Cannes Lions, Ad Forum Spotlight The Chrysalis Initiative & EVERSANA INTOUCH in New Webinar, Article
Our award-winning campaign for The Chrysalis Initiative is showcased in a new article on Ad Forum, and in an upcoming webinar from Cannes Lions, where it won gold this year.
EVERSANA INTOUCH is Making Content Velocity Fly
By harnessing the power of Adobe Firefly, EVERSANA and EVERSANA INTOUCH are accelerating the content creation processes. Check out how and the impact on brand marketing in this blog.
What We’re Watching for 2024 – Top Trends in Market Access
Learn the top trends in market access to watch for in 2024 and how they'll impact your brand's strategy and success in the dynamic pharma landscape.
Reaching New Global ‘Frontiers’ In Life Sciences
EVERSANA and Healthware colleagues reached new global 'Frontiers' together as they co-hosted the 2023 Frontiers Health conference in Rome, Italy. Learn more about the event in this recent blog.