Artificial Intelligence Blogs
Exploring the Potential of Generative AI in Pharma Marketing
Chief Innovation Officer, Faruk Capan, was recently quoted in an Endpoints News article, ChatGPT and generative AI land in pharma marketing with sense of awe — and plenty of caution. Learn more!
Defusing the Ticking Lyme Bomb
In partnership with The Lyme Alliance and Dr. Crystal Barnwell, Intouch has developed the Lyme Bomb Detector, a new AI-powered app to help aid in the recognition and diagnosis of Lyme disease, particularly in people with darker skin.
Why AI Equity Is the Next Step for Transformational Pharma
Artificial intelligence is here to stay, and it has the potential to improve health outcomes when done right. But is the data informing your AI biased? How can you know, and what can you do about it? Intouch's VP of innovation, Abid Rahman, shares insights and advice.
Algorithms and Equity: Banishing Bias in AI
Employing artificial intelligence (AI) in healthcare can save lives. Bias in healthcare AI can cost them. The stakes are life and death. Learn what that looks like and how to avoid it.
Intouch & Athenex Oncology Talk AI at Frontiers Health Global Hybrid Conference
What’s the best approach for investments in AI-based implementations? At this year's Frontiers Health conference, Intouch experts will discuss the 'what' and 'how'; we'll also hear a case study on creating an augmented-reality tool to help oncology HCPs empathize with patients undergoing chemotherapy, developed together with Athenex Oncology.
Intouch VP to Lead Virtual Masterclass on AI Implementation
AI isn't new, but that doesn't mean it's easy to implement. To help build understanding -- about creating AI systems & the benefits pharma can reap when using them -- Intouch VP of innovation, Abid Rahman will lead a masterclass during the upcoming AHIMA2020 virtual conference.
Rare Diseases Beware: Artificial Intelligence Is Coming for You
Ninety-five percent of rare diseases lack an FDA-approved treatment. But this is where machine learning and artificial intelligence can help. Intouch and PharmaPhorum take a look at what's possible with this exciting tech.
CES 2020: Artificial Intelligence Takes Center Stage
Two of Intouch's innovation experts attended CES 2020 earlier this month and brought back highlights from the conference, including scary-real-looking, AI-powered artificial humans, advances in personal health tech and more.
The Power of Everyday AI
As artificial intelligence (AI) continues to make daily news – even the White House has weighed in – it’s more than safe to say that this tech is not a flash in the pan that will soon fizzle out. It’s here to stay. But what does AI in everyday life look like? Check out this […]
Digital Transformation: A Guide for Pharma Marketers
Intouch VP of innovation Abid Rahman worked in collaboration with Jan van den Burg, VP of commercial strategy at Veeva, to break down what these technologies are and how to integrate data analysis, predictive modeling and automation into your business to improve customer experiences.