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In this POV, market access gurus Mike Motto, Glen Davis, and Peter Weissberg, discuss recent Trump administration action on drug pricing, the likelihood of further action before the 2020 election, and how pharma manufacturers can provide affordable options for more Americans.
The 9th annual 3% Movement conference, The Radically Inclusive Future of Work, took place July 27- July 29, and this virtual event was packed with inspiring content and insights on how to create a diverse, inclusive workplace. Get the highlights here!
Intouch's 2020 class of interns, from disciplines across the agency, shares their thoughts about this unique summer experience, in hopes that they’ll inspire a new cohort of students and recent grads to explore rewarding opportunities at Intouch.
Marketing that accurately reflects the population matters more than ever. Reaching out appropriately to untapped audiences offers brands enormous potential to make a difference. In this POV, senior RM strategist Chanel Hemphill discusses best practices for marketing to the Black community.
Last week, Fierce Life Sciences hosted a free, three-day virtual version of Digital Pharma Week. Check out some of the key takeaways here.
We may need mindfulness now more than ever. Find out how Intouch helps employees get through stressful times by providing tips on mindfulness and so much more.
The pandemic couldn't stop a group of Intouchers who banded together (apart) to compete in Hedera20, a global, virtual hackathon. They created HumanKind, an app that encourages and rewards acts of kindness.
Healthcare professionals are still uncomfortable with the thought of seeing pharmaceutical sales reps in person. While in-person rep visits will decline, opportunities abound for brands.
The pandemic can't stop Intouch B2D's Matt Pierce from writing songs. Check out his latest, Quarantine Song, which was recently featured in AdWeek and PM360.
How will COVID-19 affect pharma, and what can pharma marketers do to stay top of mind, while also providing the help searchers need in this uncertain time? Read on to find out.
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