June 18, 2018

5 Things Pharma Marketers Should Know From Mary Meeker’s 2018 Internet Trends Report

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Mary Meeker, a partner at the VC firm Kleiner Perkins Caufield & Byers, is primarily known to the world, and to Forbes’ list of the most powerful women in the world (she’s No. 77), for the report on internet trends that she’s given annually since 2004. Recode calls it “the most anticipated slide deck of the year.” And it’s a big one. This year’s weighed in at 294 slides. As she says in her presentation, it’s “meant to be read, not presented.”

We read it, we watched it, and we looked at the coverage to give you the five most actionable insights for pharma marketers. Download the POV to learn more!