Artificial Intelligence Blogs

06|20|23

Extraordin*AI*ry Times: How Artificial Intelligence Is Reshaping Pharma Marketing

Artificial intelligence can help brands and pharma marketers achieve more. Read the POV to learn how AI is reshaping pharma marketing.

06|02|23

Engage, Educate, Empower, Equalize: Justin Chase Talks to PharmaLive/Med Ad News

Recently, Justin Chase spoke with Maria Fontanazza of PharmaLive and Med Ad News. Read a few of his quotes here, then check out the whole interview!

05|18|23

Google Goes AI: Details on the Search Generative Experience

Google's Magi, or Search Generative Experience, is bringing ChatGPT-like generative AI answers to search results. SEO VP Tylor Hermanson highlights what we need to know now for healthcare search.

05|05|23

Paid Search + AI: What’s Changing?

AI technologies like ChatGPT and Bard are disrupting the paid search field, and Keith Spisak, Group Media Director, Paid Search, explains what's happening and what to expect.

04|07|23

Connecting With Your Audience in the Era of Multimodal Search

Search engine optimization is ever-evolving, and today, we're in the era of multimodal search. Mitch Hankins explains what that means, and the five things that life-science marketers need to do to keep their content findable in this new paradigm.

03|02|23

How Will Generative AI Change Pharma? Faruk’s Here to Explain

Faruk Capan, CEO of EVERSANA INTOUCH and Chief Innovation Officer of EVERSANA, has been interviewed by many life-sciences journalists recently about the promise of generative AI like ChatGPT. We round up a few of the recent articles for you here!

02|08|23

Exploring the Potential of Generative AI in Pharma Marketing

Chief Innovation Officer, Faruk Capan, was recently quoted in an Endpoints News article, ChatGPT and generative AI land in pharma marketing with sense of awe — and plenty of caution. Learn more!

06|30|22

Monthly Medical Metaverse Digest for June 2022

The Medical Metaverse is here, and it's changing everything. We're giving you the latest news in the Medical Metaverse to help you know what's next for your business.

05|31|22

Defusing the Ticking Lyme Bomb

In partnership with The Lyme Alliance and Dr. Crystal Barnwell, Intouch has developed the Lyme Bomb Detector, a new AI-powered app to help aid in the recognition and diagnosis of Lyme disease, particularly in people with darker skin.

09|01|21

Take Out the Garbage: 4 Ways to Ensure Equity in Healthcare AI

Data and AI scientists must strive to eliminate bias from anything that touches patient care. Find out how, from Intouch AI expert Abid Rahman.