December 18, 2018

The Health and Tech Trends That Will Shape Pharma Marketing in 2019

Laptop near stethoscope

It’s that time again … trend forecasting for 2019!

Intouch’s annual trends report – this is our fourth – highlights the healthcare and tech trends that will shape the year ahead. In this POV, we’re focusing on the following 7 trends to keep an eye on:

  • Healthcare reform and pricing pressures
  • Understanding the human inside the customer (patient or HCP)
  • Telehealth and other more personalized types of care delivery
  • Gene therapy
  • Voice technology and personal assistants
  • Data privacy and security
  • AI inside

Download the POV.