04|18|24

Adobe Summit 2024 and the Realities of AI

Adobe Summit is the tech behemoth’s annual conference, where it not only showcases its capabilities and innovations, but hosts discussions of how digital marketing is changing in the face of technological and societal evolution. The EVERSANA INTOUCH team who attended provides their insight as to what it means for our work, now and in the months to come.

04|17|24

SXSW Roundup: Takeaways from South by 2024

Missed our SXSW coverage from the 2024 conference? Check out all the valuable insights our team on the ground curated while in Austin, TX!

04|15|24

The New Authenticity: SXSW 2024 Insights, Part 2

At SXSW 2024, amidst a confluence of marketing, technology, AI, and design, one word seemed to echo through every conversation, panel, and workshop: authenticity. Download the POV to learn more.

04|15|24

Innovating in Pharma: Turning Challenges into Action

Innovation in pharma is not just about overcoming challenges, but turning them into action with impact. At the recent PM360 SPARK Innovation Summit, our experts shared insights about where to begin and tangible use cases across the product and patient journeys.

04|11|24

AI-Powered Precision Engagement in Commercial and Medical Functions

AI-powered precision engagement can transform the commercial and medical functions of organizations. Learn how in our latest blog, and one of many POV excerpts from our Innovation as Strategy whitepaper.

04|11|24

Download the 2024 Innovation as Strategy Booklet

Explore our newest series of POVs in the Innovation as Strategy booklet from global innovation leaders and marketing experts as they share a framework, best practices and examples of harnessing innovation as strategy in pharma.

04|08|24

Digital Humans: Where Technology and Humanity Converge for a Healthier Future

In the dynamic realm where technology meets humanity, digital humans emerge as catalysts for a healthier future. With endless opportunities for innovation and advancement, these AI-driven entities are reshaping education, research and training in the life sciences industry.

04|04|24

Teva’s AUSTEDO XR Campaign Featured in MM+M

MM+M recently named Teva Pharmaceuticals’ AUSTEDO XR campaign as their Campaign of the Week! Read the blog to learn more about the campaign.

04|03|24

A Conversation About Modular Content and the Relationship with MLR

In partnership with the Digital Health Coalition Group, we moderated a recent panel of industry experts as they shared their insights about modular content and the relationship with MLR.

03|19|24

Can Marketing Save Women’s Healthcare?

Women's healthcare marketing has challenged the status quo for women in a way that history has rarely seen. Learn more in our blog.