Healthcare Marketing Blogs
06|13|25
AI in Oncology: Solving the Sequencing Puzzle in a Biomarker-Driven Era
At ASCO 2025, artificial intelligence took center stage as a real-world solution to one of oncology’s most complex challenges: sequencing treatments in a rapidly expanding biomarker landscape. In a recent PharmaLive article, Tim Lewis, EVP of Strategic Development, Oncology and Precision Medicine at EVERSANA INTOUCH, shared how AI is helping oncologists make faster, smarter decisions when evidence is […]
06|10|25
AI, Biomarkers & The Future of Oncology: Expert Insights From ASCO 2025
At this year’s ASCO Annual Meeting, the future of oncology came into sharper focus — and EVERSANA INTOUCH was at the center of the conversation. From the expanding role of AI to the evolving biomarker landscape, our experts shared insights that are shaping the future of cancer care.
05|21|25
Big Moves for Bigger Impact: Elevating Agency Leadership to Enhance Client Success
EVERSANA INTOUCH announced new leadership appointments in a recent press release. Read the blog for details about the leadership changes and how they will enhance client success.
05|21|25
EVERSANA Elevates Agency Leadership Team with Key Talent to Drive Innovation and Maximize Impact for Pharma Brands
CHICAGO– May 21, 2025 – EVERSANA, a leading provider of commercial services to the life sciences industry, today announced new appointments to the company’s global agency network, EVERSANA INTOUCH, to meet growing client needs.
04|07|25
The Foundations of AI Success: A Conversation from Adobe Summit
Download the POV to hear from EVERSANA INTOUCH experts who were on the ground at the 2025 Adobe Summit. Learn about the necessary work needed to unlock the potential AI for your brand.
03|20|25
SXSW 2025: A Mandate, A Path, A Tool
At SXSW 2025, we heard loud and clear: Pharma marketers are facing the biggest challenge of our careers. But it's also the most rewarding challenge, and one that has sharpened our superpowers. In this POV, we discuss how we can harness these opportunities to navigate the challenges ahead.
03|18|25
The Digital Determinants of Health: Shaping the Future of Well-Being
Download the POV, The Digital Determinants of Health, to discover how understanding digital determinants of health can transform pharmaceutical strategies and drive business success.
03|13|25
AI With A Human Touch: Ensuring Authenticity in AI Marketing
In this POV, Morgan Hartzell, VP, Client Services, explores several key strategies to ensure marketing remains genuine and trustworthy, while still leveraging the benefits of AI technology.
03|07|25
Redefining Loyalty: The Role of Decentralized Healthcare and Data Ownership
This POV explores how decentralized healthcare models and data ownership are transforming patient loyalty, and highlights strategies to foster loyalty in this new landscape. Download the POV to learn more.
02|28|25
Make a Difference in Rare Disease With Creativity, Data, and Innovation: Insights from Ann Cave
Learn the key takeaways and insights from a recent Med Ad News article about how to make a difference in rare disease marketing with creativity, data and innovation.