Adobe Summit Blogs


Observations & Industry Predictions from Adobe Summit

There are no shortage of detailed recaps coming out of the 2024 Adobe Summit – so rather than a play-by-play, here are some observations from the floor and a synthesis of what all that was abuzz at Adobe Summit may indicate for the work we all do. Read the POV to learn more.


Adobe Summit 2024 and the Realities of AI

Adobe Summit is the tech behemoth’s annual conference, where it not only showcases its capabilities and innovations, but hosts discussions of how digital marketing is changing in the face of technological and societal evolution. The EVERSANA INTOUCH team who attended provides their insight as to what it means for our work, now and in the months to come.