modern marketing Blogs


Media Retrenchment: It’s Time to Rethink Ad Spend

"For the next 12 to 24 months, the media landscape is set to drastically change, and pharma marketers can’t miss this hidden opportunity." Justin Chase, EVP, EVERSANA INTOUCH Media, explains what's happening to PM360.


Delivering the Sales Interaction of the Future

Chris Weber, SVP, Strategic Development, explains the three keys to successfully integrating personal and non-personal promotion.


Allow Ourselves to (Re) Introduce Ourselves: The EVERSANA INTOUCH Brand Launch 

Should our new brand matter to you? Give us a minute to convince you. We think you'll agree!